Market representative_2

Bogner – From Germany to Russia

Challenge

When exporting to the Eurasian Economic Union, almost all kinds of products need to be tested and certified. Current certification legislation is based on the Technical Regulations of the Eurasian Economic Union, which define the minimum standard requirements of products in terms of their production processes, quality, security, technical characteristics, etc. In addition to conformity declarations and conformity certificates, there are dozens of other types of product registrations and licenses, which are not easy to obtain. Following the registration of its subsidiary ‘Bogner Eastern Europe’ in autumn 2012, Bogner started to plan the export of its products to Russia. There were, however, two main challenges Bogner faced: the numerous different categories of products to export, and the associated extensive documentation requirements, and the need to conform to the Technical Regulations of the EEU.

Solution

SCHNEIDER GROUP has been supporting Bogner since the very beginning of the export process in August 2014 in obtaining conformity declarations and certificates for many different products belonging to different product groups, from clothing to marketing material. Firstly, SCHNEIDER GROUP’s experts conducted a product analysis. Based on that, they found out what conformity documents were required for each product, and after gathering all necessary documentation, they applied for them to the certification authorities. Besides the application process and the preparation of the full set of documents, SCHNEIDER GROUP also coordinated the deliveries of the samples for the product tests.

Result

This project had a profound impact on Bogner’s business in the Russian market: for almost two years, the German label has been exporting certified products to Russia in accordance with the Eurasian Economic Union regulations thanks to a reliable certification process. SCHNEIDER GROUP has also been providing Bogner with legal consultancy since July 2014, and carrying out their accounting since March 2013.

SCHNEIDER GROUP can help its clients to obtain the necessary certificates or register their products within the Eurasian Economic Union, carry out product analysis for certification purposes, assess which certificates are required, and finally, prepare the documentation for the certification process.

Contact us

Christoph Spank
Market Research Team Leader
+7 (495) 956 55 57

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BOGNER

About Bogner

Since 1932, Bogner has combined sport and function with fashionable design. Known as the inventor of sports fashion, the long-established label nowadays embodies one of the most successful sportswear-companies in the world. Today, the brand is present in over 35 countries around the world, with more than 78 stores. What once started as a dedicated small production facility in one of Munich’s backyards more than 80 years ago has evolved into a prosperous international label. The capital letter “B” has been a symbol of fashionably inspired and sophisticated sporting apparel ever since.